If you were wondering why a company specialising in light fittings is called Her, it is precisely because she – light – is the protagonist of this story and the way the company has been communicating with its customers ever since Genialidades established which path the band, its digital communication and its identity should follow. The beauty and art that you can feel on their website, speak for themselves.

CONCEPT / NAMING / BRAND IDENTITY / ART DIRECTION / PHOTOGRAPHY / CATALOGUE / WEB